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About

IMAGINE THE BEAUTY WE WILL CREATE WHEN COMPANIES EVERYWHERE STRIVE TO MATTER MORE.

Hayley Bohan, Founder of Marketing On Purpose.

WHAT WE DO

At Marketing on Purpose, we teach small business owners how to build their unique brand-worth-loving and the marketing strategies they need to grow their revenue and impact.

 

WHY WE DO IT

Most small brands and businesses start out as labours of love. They are dreamed up and then brought into being by dedicated, driven, creative people who see a need and want to fulfill it.

Because they’re such passionate self-starters, small business owners often try to take on everything themselves, including their marketing. But without a solid grounding in strategy, they end up spinning their wheels.

If they are spending their time spinning wheels they aren't thriving as much as they could otherwise, and they aren't in a position to create the kind of positive impact they want to create.

And that just will not do! 

 

WHAT TO EXPECT

Foundation-first 

Get back to basics. We help build the brand strategy and strategic planning that will lay the foundation of a successful and thriving business.

 

Focus on impact

We want impact. One person. One brand. One company at a time.  We work with you to define your brand purpose and the impact you want to create.

 

Do-it-together approach

Building a brand can be lonely! We’re not just your branding experts, we’re also your biggest cheerleaders and source of support.

 

Marketing with authenticity, transparency, and integrity

Marketing shouldn’t be manipulative. We give you the tools to raise awareness about your brand in a way that’s ethical and transparent. No gimmicks, no sleight-of-hand, and absolutely no sleaze.

 

WORKING WITH US

Our programs are designed for small business owners who don’t want to (or can’t yet) outsource or hire for their marketing, but who are ready to take their businesses to the next level of revenue and impact. 

We offer small-group programs, custom workshops, and self-paced learning options.  Most programs provide direct access to top-tier, experienced, seasoned marketers.

  

ABOUT MARKETING ON PURPOSE FOUNDER, HAYLEY BOHAN

In 2017, I created Marketing on Purpose as a way to right some major wrongs and apply my 20+ years of experience as a marketer to what I was most passionate about helping small brands and businesses soar.

The idea for Marketing On Purpose began to form when I was helping a small business owner friend with his marketing, and realized that there was very little strategy or brand behind his efforts. The lack of results, constant revisions, rework, and inability to succinctly describe his business proved it.

I knew from my many years of working with big brands like Alexander Keith’s and Swiss Chalet just how crucial it is to have a solid marketing strategy in place before putting your business out there. I also knew that business owners have to be hands-on, involved, and committed in order to experience the kind of high-flying success they dream about. And it all starts with crafting a brand strategy they absolutely love and that reflects their value and purpose.

And so, I was inspired to shift my career to help small, heart-led brands gain clarity, access the resources they need, and develop the know-how to get the amazing returns they deserve on their marketing efforts.

If you’re interested in working with Marketing on Purpose to get at the heart of your mission, define your brand, and set yourself up for success with strategic marketing, book your free discovery call to get started.

Let’s make an impact together!

Hayley Bohan

Founder, Marking on Purpose 

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Be first to read my new book! 

If you aren't one for taking courses or coaching, but still really want to create a brand that is worth falling in love with, you'll want to grab a copy of my upcoming book. 

In it, I will take you through how to build your very own brand-worth-loving to attract your most ideal customers and make every marketing effort you make more impactful.

GET NOTIFIED!
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