Email Marketing presents a big opportunity for small businesses to increase sales and nurture leads. In this DIY course, you will:

• Understand Canada's Anti-Spam Legislation.
• Explore different types of emails and how to use them effectively in your marketing.
• Learn about important email metrics.
• Strategies for active list building.
• Improve your email copy and design.
• Develop an engaging welcome email sequence and newsletters.
• Implement strategies for abandoned cart emails to recover lost sales.

Get started today!