Blog
Are you ready to take your business to the next level? Feeling like your revenue is capped? It’s time to expand, baby! But hold up, before you start throwing your money at all the shiny new opportunities out there, let’s talk about some smart ways to expand your business.
First things...
Are you tired of feeling like your marketing efforts are going nowhere? Do you find yourself posting on social media every day, but not seeing any results? You might be engaging in what I like to call “Octopus Marketing.”
What is Octopus Marketing, you ask? It’s when business...
Are your business growth and expansion goals always stuck in first gear? Do you find yourself struggling to get steady, loyal, and appreciative clients? Are you tired of feeling like you’re wasting time and money with no results to show for it? Well, buckle up, buttercup! It’s time to...
As a small business owner, it’s not uncommon to experience the feast or famine cycle. Some months are great and others, not so much. You might even be covering your bills, but you’re sick of paying everyone else more than you pay yourself. You want to expand and max out your capacity...
If you’re thinking about expanding your small business, there’s one thing you absolutely need to get right: your brand strategy. And not just any brand strategy – you need a Brand-Worth-Loving strategy.
Developed by yours truly, the Brand-Worth-Loving Method is a fresh and...
If you’re a business owner, you know how important it is to have consistent sales. I’m not saying it’s everything, but it is definitely a top ask from my clients when we start our work together.
Here’s the hard truth: Achieving consistent sales requires consistent...
You’ve poured your blood, sweat, and tears into your business. You’ve sacrificed countless hours and made difficult decisions, all in the name of success. And now, you’re ready to take things to the next level. You want to see your business grow exponentially, reach more...
Owning a local business can be tough, and marketing can be one of the most challenging aspects. If you’re feeling stuck in the in-between stage of needing marketing help but not yet ready to hire a marketer, don’t worry. It’s completely normal to feel overwhelmed at this...
Most small business owners who are investing time into marketing are doing so with one end goal: to increase sales.
It’s really frustrating to put in the effort and not get results. During this episode of the Marketing On Purpose Show, I share some of the top reasons why your...
In this live replay, I’m sharing four ways to help boost your profitability without nickel and dimming.
This episode is about profitability… you know- that pesky thing that makes the world go round.
After all, it’s one thing to make more top-line revenue – sell more...
Reels, reels, reels.
It seems that all anyone is talking about in 2021 is how to use short-form video on Instagram and other social media platforms to reach a wider audience and bump up business.
Don’t get me wrong — we love reels and teach small business owners how to use...
Do I ever love Millennials and what they stand for!
Right now, they are between 18 and 37, and represent an important demographic for many industries and small businesses. I personally hover the boarder of Generation X and Millennials and the majority of my clients and many of my friends fall...