Blog

Taking the Leap: Expansion Strategies for Small Business Owners May 28, 2023

Are you ready to take your business to the next level? Feeling like your revenue is capped? It’s time to expand, baby! But hold up, before you start throwing your money at all the shiny new...

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7 BS Beliefs that Keep Your Small Business From Growing Apr 30, 2023

Are your business growth and expansion goals always stuck in first gear? Do you find yourself struggling to get steady, loyal, and appreciative clients? Are you tired of feeling like you’re...

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Small Business Feast or Famine? Hereโ€™s How to Get Out of It! Apr 16, 2023

As a small business owner, it’s not uncommon to experience the feast or famine cycle. Some months are great and others, not so much. You might even be covering your bills, but you’re...

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Too Busy for DIY Marketing? Consider These Tips for Small Business Owners Mar 05, 2023

Owning a local business can be tough, and marketing can be one of the most challenging aspects. If you’re feeling stuck in the in-between stage of needing marketing help but not yet ready to...

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Why isnโ€™t your marketing working? Sep 12, 2022

 

Most small business owners who are investing time into marketing are doing so with one end goal: to increase sales.
It’s really frustrating to put in the effort and not get results....

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Four Ways to Boost Profitability for Your Small Biz Aug 15, 2022

 

In this live replay, I’m sharing four ways to help boost your profitability without nickel and dimming.

This episode is about profitability… you know- that pesky thing that...

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7 Tips to attract Millennials to your small business Mar 13, 2020

Do I ever love Millennials and what they stand for!

Right now, they are between 18 and 37, and represent an important demographic for many industries and small businesses. I personally hover the...

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Episode 9 | Small Biz Purposeful Marketing Jul 18, 2019

 Episode 9 | Small Biz Purposeful Marketing 

I'm on vacation this week (YAY) and my internet access has been pretty much non-existent which has been awesome for disconnecting but terrible...

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Episode 8 | Do small businesses need brands? Jul 11, 2019

 Episode 8 | Do small businesses need brands?

On this episode of The Marketing On Purpose Show, I'll be answering the question: Do small businesses need to build brands?

Also during this...

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Episode 6 | Big Biz Methods for Your Small Biz Jun 27, 2019

Having spent half my life as a marketer for companies big and small, I have noticed some things that big brands and mid to large companies are doing on a consistent basis that would really serve...

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Episode 5 | The Power of No Jun 20, 2019

During this episode of The Marketing On Purpose Show, I'm re-posting a panel discussion I had with four amazing entrepreneurs on how they have learnt to start saying "No".

Guests of the show are:
...

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Episode 4 | Who the heck is my ideal client? Jun 13, 2019

The number one problem for small businesses with respect to their marketing is they don't take the time to truly identify and understand their ideal customers.

During Episode 4 of The Marketing On...

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